Publicis stravince a Eurobest con Heineken, Renault, Leroy Merlin

Premiate anche le agenzie Havas Worldwide, McCann, Saatchi & Saatchi, JWT e We Are Social

Venerdì sera a Roma si sono chiusi i lavori del Festival della Creatività Eurobest. I 116 membri della giuria hanno deliberato i vincitori e assegnato i premi. Nessuna campagna italiana è stata premiata con un Grand Prix ma sono stati diversi i riconoscimenti ottenuti dai lavori firmati da agenzie italiane. Tra queste spicca Publicis Italy che porta a casa 19 metalli, di cui 2 ori con Jackie – Heineken in Film e The Dilemma – Heineken in Pr.


Tra le altre agenzie italiane premiate, Havas WW con un bronzo in Stampa per Ferrarelle, McCann per il FAI, Saatchi&Saatchi per Groupama, Jwt per Fondazione Ant Italia, We Are Social con Netflix.

L‘ELENCO DELLE CAMPAGNE ITALIANE PREMIATE

Tutti i Grand Prix. The Swedish Number ne vince 4, Channel 4 ‘Superhumans’ e Dot, lo smartphone in braille, 2

CREATIVE DATA: Nike on Demand, Nike, R/GA London – UK

CREATIVE EFFECTIVENESS: Monty’s Christmas, John Lewis, adam&eveDDB, London – UK

DIGITAL CRAFT: The Next Rembrandt, ING by J. Walter Thompson Amsterdam – Olanda

DESIGN: #PAINTBACK, Legacy Store Berlin, HEIMAT, Berlin – Germania

ENTERTAINMENT: Modern Essentials by Beckham, H&M, adam&eveDDB, London – UK

PROMO & ACTIVATION, DIRECT, MOBILE E PR: The Swedish Number, Swedish Tourist Association, INGO, Stockholm – Svezia

FILM E FILM CRAFT: Paralympics ‘We’re the Superhumans’ (Dir Dougal Wilson), Channel 4, Blink Productions, London / 4creative, London – UK

HEALTHCARE E INNOVATION: Dot. The First Braille Smartwatch, Dot Incorporation, ServicePlan Munich / Dot Incorporation Seoul – Germania

INTEGRATED: The Man on the Moon, John Lewis, adam&eveDDB, London – UK

INTERACTIVE: nessun GP assegnato

MEDIA: Girl Emojis, Procter & Gamble, STARCOM, London / Leo Burnett Chicago – UK

OUTDOOR: Survival Billboard, Microsoft, McCann London – UK

PRINT & PUBLISHING: Brad is Single, Norwegian Air, Try, Oslo – Norway

norwegian-brad

PRINT & OUTDOOR CRAFT: Breakdance /  Parkour / Skateboard, Pepsico Deutschland, BBDO Group Germany – Germany

pepsi-light-breakdance-gp-print-eurobest-2016 pepsi-light-parkour-gp-print-eurobest-2016 pepsi-light-skate-gp-print-eurobest-2016

RADIO: Sound of Glory, Ford, Ogilvy Madrid – Spain

ADVERTISER OF THE YEAR: Heineken

GRAND PRIX FOR GOOD: Check it Before it’s Removed: Naked Breasts on Facebook Against Breast Cancer, Pink Ribbon Deutschland, DDB Group Germania

Publicis stravince a Eurobest con Heineken, Renault, Leroy Merlin ultima modifica: 2016-12-05T15:09:45+01:00 da Redazione

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