Per il lancio del nuovo modello di e-bike Cowboy, l’agenzia We Are Pi ha realizzato una campagna incentrata su un film che racconta l’esperienza di girare per la città senza sforzo, riconnettendosi con i luoghi più cari.
La casa di produzione è Czar che ha collaborato con il fotografo Jack Davison.
CREDITS
Client
Brand, Cowboy
CEO, Adrien Roose
CMO, Benoit Simmeray
VP Creative Director, Marsha Meredith
Director, Creative Strategy & Content, Cort Cunningham
Art Director, Camille Legrand
Communications Manager, Maxime Van Santen
Creative Junior Associate, Juliet Cass
Agency
Agency, WE ARE Pi
Chief Executive Officer, Alex Bennett-Grant
Executive Creative Director, Barney Hobson
Executive Creative Director, Rick Chant
Copywriter, Kyle Foreman
Design director, Seth Josephs
Head of Strategy, Mark Lester
Strategist, Paris Bethel
Managing Director, Patrick Garvey
Senior Account Director, Dave Matthews
Account Director, Daniel Padwick
Production Director, Kim Buttery
Senior Producer, Ekaterina Golovkina
Business Affairs Manager, Emilie Douque
Production
Production Company, Czar
Photographer, Jack Davison
