Honda Motor Europe lancia la campagna di brand ‘Be Moved Again’ che stuzzica negli spettatori la voglia di uscire e viaggiare dopo tanto tempo rintanati, riconnettendosi con essi a livello emozionale. Firmano Sid Lee Paris e Hakuhodo.
Campaign
Title: ‘Be Moved Again’
Airdate : June 29th 2020 (TBC)
Territory: Europe
Brand : Honda Motor Europe
Head of Marketing and Product Planning: Sandra Hughes
Marketing Communications Manager: Fabrice Estève
European Communications Manager: Joana Rourke
Agencies
Sid Lee Paris
President: Johan Delpuech
Executive Creative Director: Sylvain Thirache
Art Director: Ludovic Gontrand, Yoann Plard
Copywriters: Chloé Lefour, Jillian Young
Strategy Managing Director: Bruno Lee
Strategist: Trisha Mitra
Group Account Director: Jean-baptiste Destabeau
Account Supervisor: Nicolas Boivin
Head of Production: Thomas Laget Producer: Benoit Fernandes
Hakuhodo
Managing Director: Katsui Ryoichi
Head of Strategist: Masahiko Iiyama
Group Account Director: Ren Masayuki
Production
Director: Yoann Plard
Post-Production: Nightshift
Post-Production Supervisor: Béatrice Cousin
Grading: Maxime Mourey
Editing: Eymeric Nicolas
Sound Studio: Benzene
Music: Uprise – Benzene
